Landing page

Kaldi Roast Co. (DTC Coffee Brand)

Editorial-style product landing page for a premium specialty coffee brand. Subscription-focused design with warm typography, product storytelling, and conversion flow built to drive first-time subscribers and showcase direct-trade sourcing.

Coffee
Client Kaldi Roast Co. (Concept Project)
Year 2026
Role Web Designer & E-commerce Front-End Developer
Stack TypeScript · Tailwind CSS · Framer Motion · Lovable.dev · Fraunces (serif typography)
Built with Lovable

A slow-scroll storytelling experience that makes coffee feel like craft, not commodity. Every section pulls the visitor closer to a subscription: origin stories, brew method selectors, seasonal roasts, and social proof. Designed to feel like a magazine you can buy from.